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Channel: InkHouse Public Relations – Boston – San Francisco » Jill Jankowski
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Podcasts are the New Black for Consumers and Advertisers

Two months ago my commute increased from 30 minutes to an hour as I embarked on a new career path at InkHouse. The longer drive proved streaming Spotify to be a drain on my data package, while the...

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4 tips to get you started with podcasts

In my previous post I detailed the rise of podcasts as a storytelling medium due, in part, to Serial, a breakthrough success that attracted more than 5 million downloads and streams of the series. In...

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Marketers Need to Create Ephemeral Content Right Now

It was five years ago when I started my career in social media marketing, and the marvel of posting witty, geeky content to show my love of all things Internet-y has come back to haunt me on the...

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Four Ways to Discover the Right Podcast Audience

Now that I’ve dubbed myself the “Podcast Queen” of InkHouse, it’s only fair that I follow up with my third installment on the topic, which is where your hard work will truly shine. In previous posts...

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Three Tips for Bringing Holiday Magic to your Social Campaigns

‘Tis the season where people everywhere are decking the halls and hitting the malls for all things holiday-related. For marketers, it’s the season to drive products and services into the spotlight to...

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